Regenerative Tourism
Today, tourism has become a significant driving force for Thailand. If we continue to exploit nature solely to cater to tourists, it will lead to degradation. The richness of ecosystems will be lost, eventually depriving local communities of their income. The emphasis on sustainable tourism has been an ongoing solution, focusing on minimizing environmental damage. For instance, Thailand adopted practices like closing beaches to restore nature, especially after the impacts of the COVID-19 pandemic. The hotel industry has implemented policies such as reducing bed linen and towel replacements to save water and shifting from buffet lines to minimize food waste. However, these measures might not be enough, leading to the emergence of the concept of “regenerative tourism.”
As always emphasized by SB Thailand, the principle of regeneration revolves around taking proactive actions that yield positive outcomes. Merely reducing harmful behaviors may represent sustainability in the traditional sense. But we need to elevate this mindset. When tourists visit, they should take away more than just pleasant memories. Locals and the environment should benefit more than just financially from their visit, creating a mutually beneficial ecosystem.
Collaboration is vital in crafting regenerative tourism. Every organization plays a crucial role, from liaising with the community to showcasing the diversity of an area based on the 5 Ps:
- Perspective and Principles: Define the meaning of regeneration and establish a framework that aligns with the natural environment of the area.
- Purpose: Define the vision for future growth and prosperity.
- People: Determine the roles and foster good relationships within the community.
- Place: Recognize how the uniqueness of the location contributes to community-building.
- Practice: Understand the importance of caring for nature and local residents.
Through these principles, regenerative tourism doesn’t just aim to sustain but to thrive and flourish, fostering a future where tourism is a force for good, for both the environment and its people.
